AwalyticsAbout
Distribution intelligence
Awalytics was born in Douala from one conviction: African neighbourhood retail deserves the same tools and data as modern retail.
Vision
African distribution where every shop is visible, served on time and at the right price.
Mission
Give manufacturers and distributors the data and tools to know every point of sale, serve it efficiently and grow neighbourhood retail.
The name Awalytics comes from awalé, the sowing game played from Dakar to Libreville: you count, distribute and anticipate. That is exactly what distribution is about.
Our values
What guides our work
Field first
Our products are designed in the shop and the van. The whole team goes on routes.
Accurate data
A misplaced or duplicated outlet is a defect. We measure and publish our quality.
Trust
Your data and shopkeepers' data are protected and used with their consent.
Simplicity
A rep masters the app in half a day, even on an entry-level phone.
African ambition
Solutions built here to international standards, with a local team.
Shared impact
We win when the distributor sells more and the shop is better supplied.
The team
Three founders: the client, the field and the product
Founder. Vision, product, architecture and platform development.
Relationships with manufacturers and distributors, partnerships.
Survey method, field teams, data quality and rollouts.
Awalytics works with IT Bridge Global, its technology partner, whose symbol it shares.
Where we are going
From Douala to all of Central and West Africa
Foundation
Company and app launch, first manufacturers met.
Douala pilot
First survey, first distributors equipped.
Cameroon
Douala and Yaoundé covered, Data & Insights launched.
Expansion
Central Africa, then Abidjan and Dakar.
Let's build it with you
Manufacturer, distributor, investor or future team member: let's talk.